Showing posts with label Bosch. Show all posts
Showing posts with label Bosch. Show all posts

December 13, 2007

From free tee shirts to nifty ads

I hate cleaning up.
Most of the time at least. And looking at that huge pile of clothes on the bed, all I could think of was "Oh no, not again!"

Half-heartedly, I began sorting them, all the while thinking about whether this can be put off till the weekend. And that's when I noticed that crumpled white tee shirt peeking from beneath the jeans. My "I survived the Audi 10.42 project" tee shirt. :)

First thought: "Wow, that car sure does look nice. Wonder how the others are like?" Clutching at that 'excuse', and putting 'arrange the clothes' into my ever growing to-do list, and dumping the whole heap into the cupboard, i got online to check out the other hotties from the Audi stable. I am not a huge car person, but someday I am going to have a real classy one. And of course a sports convertible. In red, of course. Jumping from one image to the other, I went on fantasising about when I would get it and where I would go, yada yada...
If wishes were horses...

Anyway, somewhere between all the drooling and wishing, this ad caught my eye.


















"Duh??"
That's the first thing that crossed my mind. What is a bar of soap and screws on it doing in a car ad? Audi is characterized by 4 rings which is represented by the 4 screws. Also the screws prevent the soap from slipping off the basin bed which corresponds to some anti skidding thing in the car. That's the explanation i got. Pretty nifty huh? Hey how come they have such cool ads about ESP (electronic stability program) and not many cool posters about airbags?

I remember seeing lots of cool videos, but catchy posters about airbags? Those were definitely fewer. This one here is one of the ads that i like.

































I can actually feel the grin on my face getting bigger now. Ah! the sublime joy of seeing something you work on , being put in an ad!

Hey now that I think about it, I really wonder if we would ever have zany ones like the Audi ad above... Maybe. But not in the near future. We still feel like a 'serious' being. I wish we would at least make some weird and abstract pictures about it though. Hmmm, wonder if they will let us have a go at it? ;D

P.S. Till then, drive safe. :)

August 20, 2007

Me: A model!

The world of glamour now has even more glitter in it!


How to get to this link: Go to Boschindia.com -> About Bosch in India -> Robert Bosch India Ltd. -> Jobs and Careers at RBIN and there I am! Or just click here.

Now this is one what Bosch makes its employees seriously happy :) We had gone for a corporate photo shoot in May. The sessions were from 9 till whenever the lighting was bad. I went for the shoot right after my German classes. The days were fun! You spend half your morning learning a new language so you can say "ich arbeite bei Bosch" and the rest of the day doing all the girly stuff like dressing up in petty clothes (er.. pretty 'corporate' clothes) and putting on makeup and smiling and getting your pictures clicked... Ahhh.... It’s a girls dream come true!

Those two days were nice and weird in some ways too... We were told which colors to wear by a dark guy who was bald and wore a earring, (not the stud but the ring) which was extremely cool, and getting our pictures taken by a guy named Sheetal (Yes! that's a guy! no other comments on the name :P) who btw “appeared on Page 3 of the Times of India exactly one week after the shoot with Ramya, the actress” ( in the words of one of my friend who was positively gushing! :) )

The down side was that there was so much time when all you had to do was wait and wait while people took their pictures in batches. Fortunately for me I had Harry Potter and the Deathly Hallows with me! (the fake version thought I did not know at that point of time) We also made friends there and had a blast. Krithi (the girl in the pic with me) learnt to be a professional make-up artist! And she was pretty darn good too! And I found out that Bosch does have cute guys (thank goodness!!) and that there are a lot of people out there who are as crazy about Harry Potter as I am... Though, after being called a 'kid' for the nth time, I started fooling people into believing that I was reading "War and Peace", which did give me some "Hmm, must be brainy" looks till I met this one guy who had actually read the book and I had to confess.. Darn him!

For all there was, it was a fun time...
And now I’m a model!
Today I’m walking on cloud no. 9!!

P.S. Couldn’t stop grinning while writing all this down. Still cant :D